Thursday 28 January 2027 | 13:05 – 14:05 I Workshop Room

In today’s competitive life sciences market, your personal brand is vitally important

This workshop will guide you through the essentials of building a strong professional presence both online and offline.

Discover how personal branding can accelerate career development and enhance visibility.

You'll gain practical tips and strategies to help you stand out, whether you're looking to advance in academia or transition to industry.

 

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Workshop Leader

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Speaker profile image for Ann Brine

Ann Brine

Head of Marketing Services, Promega

Why Attend?

What to expect

  • How to use platforms like LinkedIn, Instagram and X (formerly known as Twitter) and ResearchGate to showcase your expertise.

  • How to expand your network and connect with potential collaborators, employers and industry leaders.

  • How to position yourself as a thought leader in your field.

Who should attend

  • Students, early-career researchers and postdocs looking to raise their professional profile.

  • Scientists aiming to increase visibility and influence within their field.

  • Researchers exploring a move from academia into industry.

  • Life sciences professionals who want to strengthen their online presence and networking strategy.

  • Anyone who wants to showcase their expertise more effectively on platforms like LinkedIn, ResearchGate, X (Twitter) and Instagram.

Workshop format

  • This is a practical, interactive session. Rather than a lecture, the workshop blends short guidance segments with real examples and live demonstration of online platforms.
  • Participants will be encouraged to reflect on their own profiles, identify opportunities to strengthen their personal brand, and ask questions throughout.
  • Expect a supportive, hands-on environment designed to give you tips and tactics you can apply immediately after the session.

**Please register your interest in being considered for a workshop place when completing your Festival ticket registration.**